Applied Electronics is RED Digital Cinema’s National Authorized Dealer in Canada.




IRVINE, CA – September 25th, 2015. Today, RED Digital Cinema unveiled the latest addition to its line of professional cameras, RED RAVEN. Weighing in at only 3.5 pounds, RED RAVEN is RED’s lightest and most compact camera, making it the ultimate choice for a range of applications including documentaries, online content creation, indie filmmaking, and use with drones or gimbals. With pricing that starts at $5,950 for the camera BRAIN® only, and complete packages under $10,000, RED RAVEN reflects RED’s ongoing commitment to the belief that cinema-quality creative tools should not be in the hands of a few—they should be available to all professional shooters.

RED RAVEN is equipped with a 4K RED DRAGON sensor, and is capable of recording REDCODE RAW (R3D) in 4K at up to 120 fps and in 2K at up to 240 fps. RED RAVEN also offers incredible dynamic range, RED’s renowned color science, and is capable of recording REDCODE RAW and Apple ProRes simultaneously—ensuring shooters get the best image quality possible in any format.

"RED RAVEN is a new category in our line up,” says Jarred Land, President of Red Digital Cinema. “It’s a younger, hungrier, more ‘spirited' member of the RED family with a bit of a chip on its shoulder, ready to take on the entire sub-$10k market with images that users will be incredibly proud of."

RED RAVEN will begin shipping in February 2016, and deposits will be accepted beginning today. Customers will be given a choice of purchasing the BRAIN only and building a kit that best fits their needs, or choosing a complete package. The RED RAVEN Base I/O Package offers everything content creators need to take their productions to the next level of image quality and professionalism, while the RED RAVEN JETPACK Package is specifically designed for use with handheld gimbals, drones, jibs and cranes.

  • RED RAVEN BRAIN ONLY – ships February 2016
  • RED RAVEN JETPACK PACKAGE – ships February 2016

Includes a RED RAVEN BRAIN, JETPACK, Battery Belt Clip, RED MINI-MAG 120GB, 4.7” LCD, AC Power Adaptor, and DSMC2 Outrigger Handle.

  • RED RAVEN I/O PACKAGE – ships March 2016

Includes a RED RAVEN BRAIN, Base I/O V-Lock Expander, RED MINI-MAG 120GB, 4.7” LCD, AC Power Adaptor, and DSMC2 Outrigger Handle.

To learn more, please visit

Deposits can be made through Applied Electronics, RED Digital Cinema’s National Authorized Dealer in Canada, with six offices to serve you.


About Applied Electronics:

Applied Electronics Limited is Canada’s leading solutions designer, supplier and integrator of professional broadcast, audio visual and data management technology. Providing specialized services including technical consultation, sales, system design, installation, programming, and after-sale support, Applied Electronics has the resources and expertise to support projects of any scale. Founded in 1958, Applied Electronics maintains strong relationships with industry leading technology manufacturers and has extensive experience and innovative solutions to improve workflows, communication and collaboration for companies with media integration requirements. Applied Electronics is headquartered in Toronto, Ontario with regional operations in Ottawa, Montreal, Calgary, Edmonton, and Vancouver.

About RED Digital Cinema:

In 2006, RED Digital Cinema began a revolution with the 4K RED ONE® digital camera—altering the future of filmmaking. Two years later, RED broke the mold by debuting a camera that could shoot both cinema and stills with a new DSMC® (Digital Still and Motion Camera) system. This breakthrough allowed the same camera used to shoot features such as “The Hobbit” trilogy and “Gone Girl”—as well as the Emmy-winning “House of Cards”—to also capture covers and editorials for magazines such as “Vogue.” In 2014, RED began providing a broadcast solution that allows shooters to stream live in 4K while recording 6K REDCODE RAW masters. This year, RED debuted the newest member of the RED DRAGON sensor family, the WEAPON® camera. Leveraging the award-winning 6K RED DRAGON® sensor, WEAPON couples cutting edge performance with an arsenal of feature improvements that include cable-free intuitive peripherals, blazing fast data rates, integrated mountings, in-camera 3D LUTs output, simultaneous recording of Apple ProRes and REDCODE RAW, and the option to upgrade to an 8K sensor when available. Boasting amazing color science and dynamic range, the 19 megapixel RED DRAGON sensor continues to reinforce that whether you are a photographer, cinematographer, or broadcaster—RED has you covered.



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